Est. 1990 · Virovo Village, Macedonia

Premium wholesale and retail charcoal for all your needs

Tradition, quality and trust — for every grill, restaurant and home.

Since 1990Family-ownedWholesale & retailPremium quality100% hardwoodMarabu & AcaciaCharcoal & briquettesExport packagingSold by the containerExported across the BalkansFast, reliable deliverySince 1990Family-ownedWholesale & retailPremium quality100% hardwoodMarabu & AcaciaCharcoal & briquettesExport packagingSold by the containerExported across the BalkansFast, reliable deliverySince 1990Family-ownedWholesale & retailPremium quality100% hardwoodMarabu & AcaciaCharcoal & briquettesExport packagingSold by the containerExported across the BalkansFast, reliable deliverySince 1990Family-ownedWholesale & retailPremium quality100% hardwoodMarabu & AcaciaCharcoal & briquettesExport packagingSold by the containerExported across the BalkansFast, reliable delivery

№01 · A family tradition

About Us

established1990

Virovo Promet is a family-owned company founded in 1990 in the village of Virovo. For over three decades, we have offered premium charcoal and briquettes at the best prices.

Our charcoal is prepared using traditional methods perfected with modern technology, ensuring a high-caloric product with long-lasting and even burning characteristics.

From backyard barbecues to fine restaurants and high-standard industrial use, our products are the choice of those who demand quality without compromise.

35+

Years of heritage

Generations

100%

Natural hardwood

A family tradition

Ljupco Nikolovski

CEO

“A legacy built through hard work, dedication, and love for the craft.”

№02 · Signature charcoals

Premium Products

Two exceptional charcoals, each crafted for a different purpose.

Marabu Charcoal

“The professional's choice”

Born from Cuba's invasive Marabu tree and transformed into the finest grilling charcoal in the world. With 84%+ fixed carbon and temperatures up to 850°C, this is the charcoal demanded by professional pitmasters. Seven hours of unwavering embers. No compromise.

850°C

Temperature

7hrs

Burn time

84%+

Fixed carbon

Best forProfessional grills & restaurants

Smoke-freeNo sparksLong burn

Acacia Charcoal

“Premium everyday excellence”

Sustainably harvested African acacia hardwood, naturally denser than oak. It burns at 800°C with a distinctive sweet, smoky flavor that elevates every meal. Four hours of premium embers for those who refuse the ordinary.

800°C

Temperature

4hrs

Burn time

80%+

Fixed carbon

Best forVersatile home & gourmet grilling

Sweet flavorFast ignition

Also in our range

Mangrove Charcoal

Briquettes

№03 · Gallery

Charcoal & Briquettes

A look through our charcoal and briquette gallery — tap any photo to explore it.

Retail charcoal bags labelled in Macedonian, English and German

Shipping container packed with charcoal for export

Branded delivery van loaded with charcoal

Close-up of a Virovo Promet grill charcoal bag

№04 · Built for export

Packaging

Available in a range of sizes — from 3 kg bags to full-container orders.

Full range of Virovo Promet charcoal packages - 3kg, 5kg, and 10kg

3 kg

3kg Package

Practical 3kg package perfect for small family barbecues.

5 kg

5kg Package

Standard 5kg package for medium grilling sessions.

10 kg

10kg Package

Large 10kg package for celebrations and bigger events.

Retail-ready bags labelled in multiple languages — built for export.

№05 · The craft

How It's Made

Traditional methods, perfected over three decades of experience

Hardwood

We begin with sustainably sourced hardwood, cut and stacked to season.

Traditional earthen charcoal kilns slowly smoking

Kiln Burn

Logs are slow-fired in traditional earthen kilns — the smoke you see is charcoal being born.

Carbonize & Cool

Days of controlled carbonization yield dense, high-carbon charcoal, then left to cool.

Finished charcoal packed into a shipping container for export

Pack & Ship

Sorted, bagged in export-ready packaging, and loaded by the full container for delivery abroad.

№06 · Archive

The Full Gallery

Every photo from our archive — hardwood logs, traditional kilns, finished charcoal and briquettes, retail packaging and export loads. Tap any image to view it full-screen.